Jennifer Garry | American Bus Association

Jennifer Garry

Director, Membership & Business Development


With a 13-year tenure as a seasoned membership professional, Jennifer offers her experience and industry knowledge to trade associations and global membership organizations. Her extensive experience encompasses orchestrating the meticulous optimization and refinement of membership processes, ensuring the seamless orchestration of initiatives focused on engagement, retention, and member acquisition.

Commencing her career as an agent and publicist in the music industry, Jennifer cultivated a reputation for managing media relations and overseeing tour and album release publicity for globally acclaimed musicians. Eventually, she went on to spearhead the development of a new division within the company, negotiating roles for musicians to crossover into television, Broadway, and film. Looking to prioritize her family and find a more balanced work and personal life, Jennifer chose to step away from entertainment and find a path that would give her the ability to harness her tenacity, creativity, and passion for fostering professional relationships. Through her exploration, Jennifer found a true passion for leading successful development, engagement, and retention campaigns within membership organizations.

Jennifer’s notable achievements include spearheading business development endeavors for the Institute for Private Investors, a global, ultra-high net-worth membership organization. Throughout her career, Jennifer has consistently garnered recognition for her ability to creatively identify and develop unique growth opportunities, construct innovative new member benefits and programs, and build valuable relationships with leaders at all levels.

A native of the picturesque foothills of Colorado, Jennifer went on to spend eight years immersed in the vibrant energy of New York City before relocating to Washington, D.C. in 2016. Jennifer enjoys giving back to the community in her spare time by volunteering with various animal, youth, and social justice organizations. She also enjoys art in all forms, hiking, traveling, buying too many shoes, and watching her Lakers play. As a lifelong scuba enthusiast, Jennifer seizes every opportunity to explore the depths with an unwavering passion and curiosity.

The American Bus Association serves a thriving industry that provides nearly 600 million passenger trips annually on charters, tours, scheduled service, and shuttles. Membership in ABA includes motorcoach operators, tour operators, tourism-related organizations, and products and service suppliers.

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