Events

DIY MARKETING FOR BUSINESS IN THE POST-COVID ECONOMY Leverage Technology to Attract & Convert Client

Webinar | October 19 | 2 - 3 p.m. ET

On Demand Viewing View/Listen On Demand Session Information Track | Business Strategies: Marketing Channels The marketing landscape is moving so fast that it’s virtually impossible to keep up with the changes. But marketing is still a vital ingredient in the mix of things every business has to do in order to thrive. This content rich […]

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Winning Social Media Campaign Strategies

Webinar | October 11 | 2 - 3 p.m. ET

Session Information Track | Communications: Customer Engagement & Acquisition on Social Media This interactive seminar teaches you techniques to create successful social media campaigns for travelers and tourists.  Learn how sentiment, personas and archetypes create stories and content that engage target audiences.  Explore the marketing attributes and analytics of the top social channels and discover […]

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Women in Buses Wednesday | October 2023

Join us monthly on the first Wednesday for a Zoom call to learn and network with your peers! Dial in and see what is on the minds of Women in Buses. Everyone is welcome who supports the mission of WIB.

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Are You Using Technology to Your Advantage in Hiring?

Webinar | September 27 | 2 - 3 p.m. ET

On Demand Viewing View/Listen On Demand Session Information Track | Technology & Human Resources Speakers The Driving Force Created by the ABA's Women in Buses Council, Driving Force is a program designed to tackle the nationwide driver shortage by providing industry operators tips and tools to recruit and retain their most valuable asset: Drivers.  Sponsor […]

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Taming the E-mail Etiquette Beast: Better Composition and Communication in Your E-mail!

Webinar | September 21 | 2 - 3 p.m. ET

On Demand Viewing View/Listen On Demand Session Information Track | Technology: Email Management Learn how to make your emails get attention, actually get read, and then get acted upon. We will deconstruct a good e-mail, starting with smarter subject lines that get noticed and get opened. We will move into opening instructions that make the […]

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Move Away from FRANTIC Busyness to Busy by Design in 3 Easy Steps

Webinar | September 20 | 2 - 3 p.m. ET

On Demand Viewing View/Listen On Demand Session Information Track | Professional Development: Time Management People are exhausted, frustrated, and have gotten away from enjoying what they value. Being busy does not mean you are living a life you are genuinely excited about, and most people do not know what really fuels them—their wow factor! The […]

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Conversations That Matter

Webinar | September 7 | 2 - 3 p.m. ET

On Demand Viewing View/Listen On Demand Session Information Track | Professional Development: Time Management In today’s constant state of change, professionals who will thrive are those who are able to successfully navigate the potentially tumultuous terrain of simultaneously managing their managers and managing their teams. With a workforce experiencing elevated stress levels, increased agitation, and […]

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Women in Buses Wednesday | September 2023

Join us monthly on the first Wednesday for a Zoom call to learn and network with your peers! Dial in and see what is on the minds of Women in Buses. Everyone is welcome who supports the mission of WIB.

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21 Steps to Maximize Your Business to Achieve a Successful Exit

Webinar | August 17 | 2 - 3 p.m. ET

Session Information Track | Business: Selling Your Company/Acquiring Another Business How great entrepreneurs exit their companies on top. We will outline the 5 Elements of a good exit from an owner's point of view. We will then detail the 8 Elements of what the actual business should do to be sellable. Speaker Christopher Goebel Growing […]

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We Are All In This Together

Webinar | August 16 | 2 - 3 p.m. ET

On Demand Viewing View/Listen On Demand Session Information Track | Professional Development: Diversity, Equity & Inclusion These 3 words, diversity, equity and inclusion have become huge buzz words recently. What do you these words really mean and how can you faithfully implement them in your business? Speaker Alex McElroy Alex delivers dynamic talks to audiences […]

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The American Bus Association serves a thriving industry that provides nearly 600 million passenger trips annually on charters, tours, scheduled service, and shuttles. Membership in ABA includes motorcoach operators, tour operators, tourism-related organizations, and products and service suppliers.

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